In an ever-crowded marketplace for authors, more kudos to suspense novelist Brandilyn Collins and her ambitious multi-person, multi-blog campaign to launch her Kanner Lake mystery series. In fact, they have now leveraged it to get all the participating bloggers coverage in the press—which, of course, extends coverage for the project itself.
(And all for a series not even in stores yet!)
Brandilyn discusses the latest developments (in context of the challenges all us novelists face in today's culture) on her blog today:
Forensics & Faith: Wall Street Journal on Novel Marketing